General Mills Canada knocked one out of the park with their commercial for Peanut Butter Cheerios that started airing this week.
In the commercial titled “#HowToDad” by Toronto agency Tribal Worldwide, we see a dad. Owning it. Hard. Hashtag. Et cetera.
Celebrity dads are already crazy delicious. But now that celebrity dads are jumping on the thigh gap trend, I can’t even. You can’t even either. We all, collectively, can’t even.
Just go grab a cold drink and point a desk fan at you while you check out our sizzling hot list of celebrity dads getting in on the thigh gap trend.
I don’t remember when my son started eating solid foods. I’m not entirely sure when it was that my son took his first steps. And sure, I guess I remember his first day at preschool. But by far, the most memorable milestone he’s had so far was throwing his first Hadoken.
Look. Every kid eats food. Every kid walks. And my son’s got at least 12 more years of school. A lot of the milestones we track and obsess over as parents…well, they don’t mean much, and all they do is stress us out. But this last weekend, my 5 year old son started his journey toward total Street Fighter domination, and I will remember Saturday, July 12, 2014 – the day he threw his first Hadoken…
So, like…we’d do anything for our kids, right? Anything. As in, your kid wants to take up soccer, you buy them cleats. Your kid wants a LEGO minifig that isn’t in stores anymore, you hop online and get it for their birthday. Your kid needs a good education, so you put in more hours at work to afford the right school. Your kid wants to be a princess, so you go to Africa, plant a flag on some disputed land and claim it as your own.
WHOA WHOA WHOA, back up. Which LEGO minifig? Those things get expensive when they’re discontinued.
Some dude obviously read our intro and was all “Yep. BRB OMW 2 Africa BBL.” That’s what Virginia dad Jeremiah Heaton did at least.
When you Hulksmash together unique, nerdy and lunch, you get our attention. That’s why we just knew we’d have to eventually feature a buddy of ours – Jimmy Ettele – on 8BitDad. Jimmy is a father to two daughters and during the school year, packs their lunched with classic comic book covers recreated on napkins with a ballpoint pen.
Who doesn’t love a good surprise in their lunch? Over the years, we’ve talked to two dads who have put Post-its into their kids’ lunches as well as one who just used the bag as his canvas. But this is the first time we’ve seen a napkin. We even snuck back to breakfast and talked to a dad making nerdy pancakes. Now, all we need is a dude that carves baby carrots into superheroes and we’re set.
(Spoiler alert, we know a dude that does that sort of thing, so stay tuned.)
Malaysian dude and father of two, Ray Teng, wanted to create something that would help if his children were to ever find themselves in trouble. He created a software solution-turned-wearable panic button that will broadcast a child’s whereabouts both to their guardian list, as well as other nearby network users. That way, if a child is kidnapped, not only will parents receive notification, but people with the app nearby can snap to action, looking for anything suspicious.
Teng is part of the team at WaryBee, which now fashions their wearable beacon creation inconspicuously as jewelry. First, Teng and his team tried software triggered by motion activation and voice activation. But the false positives weren’t working. That’s how the idea for wearable tech styled like jewelry came about.