Success comes nine months after dad bloggers Voltron’d together to lay pressure on Amazon to change its baby-stuff program, “Amazon Mom“, to “Amazon Family“!
The back story: As early as 2010, dad blogger Oren Miller wrote about Amazon Mom on his site, A Blogger and a Father. Another dad, Chris Routly, wrote about the Amazon Mom problem on his site, Daddy Doctrines in 2012. Somewhere along the line, a dude named Jeffrey Harrington started a Change.org petition about the same issue. When Oren Miller passed in late February of this year, dad bloggers not only renewed their efforts, but went ten-fold to honor their friend. You can read our article on the matter here.