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In Which I Attempt to Support JCPenney With Actual Money
7 years ago

In Which I Attempt to Support JCPenney With Actual Money

JCPenny Support Huck Starnes

Father’s day x2: I was really pleased when my favorite Dad blog 8BitDad broke the news (to me) about the upcoming JCPenney ad for Father’s Day featuring real life gay Dads as a center piece for their printed material. My wife and I are both strong believers in equality for alternative lifestyles (except for Obama Birthers, those people suck) and love it when we see a company not only go out on a limb (by selecting Ellen DeGeneres as their spokesperson) but then to stand 100% behind their decision and Ms. DeGeneres. So when we had a major purchase to make recently of all new linens as we went from a queen size to a king sized bed we agreed to go out of our way to shop at JCPenney and show support with our money.

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Episode 032: Not Safe For Life
7 years ago

Episode 032: Not Safe For Life

By  •  Podcast

Episode 032: Not Safe For Life

This week’s episode covers the following stories on 8BitDad.com for the week leading up to June 5th, 2012: Good On You: JCPenny Features …
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Good On You: JCPenney Features Same-Sex Fathers in Ad
7 years ago

Good On You: JCPenney Features Same-Sex Fathers in Ad

By  •  News

Gay Dad Ad Achievement

So JCPenney done did it now. First, they get in trouble with an anti-gay mother’s group for hiring Ellen DeGeneres as a spokesperson (and not backing down). Now, JCPenney launches a Father’s Day ad featuring not one – but two dads. And the kicker is, those dads are gay. Like, gay for each other.

SRSLY, JCPenney, this is an awesome step in the right direction not just for dadvertising, but for advertising as a whole – and 8BitDad salutes you. See the full (uncropped, un8bit’d) ad after the jump.

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