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Why It Matters That They’re Now Making Star Wars and Marvel Underwear for Girls
2 years ago

Why It Matters That They’re Now Making Star Wars and Marvel Underwear for Girls

By  •  Blog

As the father of a young daughter, I am not used to social progress. I’ve come to expect that female politicians will be constantly asked about their appearance. I’ve come to expect that corporations will forget to make toys based on the female lead of their new blockbuster movie. I’ve come to expect that it will take Barbie over 50 years to acknowledge what real women look like. I’ve come to expect that, at every turn, society will find a way to let my daughter down, in big ways and small ways, entirely due to her gender. I am used to being disappointed on my daughter’s behalf.

So, imagine my surprise when I recently encountered some small, hopeful progress for girls in a completely unexpected place – children’s character underwear.

That’s right. There are Star Wars and Marvel underwear for girls right now and it’s kind of a big deal.

No, really.

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Tom Burns Blows Roof Off of Girl’s Underwear Industry
5 years ago

Tom Burns Blows Roof Off of Girl’s Underwear Industry

By  •  News

No Girls Undies

Back in October, 8BitDad writer Tom Burns set fire to the girl’s underwear industry by declaring that he buys boys underwear for his daughter so that she can wear the characters she’s interested in.

After weeks of research, phone calls and e-mail conversations with underwear manufacturers, Tom has a follow-up on The Good Men Project today.

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Buying Boys Underwear for My Daughter: Gender Disparity in Kids’ Character Undies
5 years ago

Buying Boys Underwear for My Daughter: Gender Disparity in Kids’ Character Undies

Buying Boys Underwear for My Daughter

(This article was reprinted by The Good Men Project and The Huffington Post)

I can’t imagine that any dad is entirely comfortable taking their daughter underwear shopping. Blogger Jim Higley did a great article back in April about taking his older daughter on shopping “dates” to Victoria’s Secret, and Higley really conveyed that wonderful, uncomfortable panic that can overcome a dad who’s forced to stand too long in the lingerie and unmentionables section.

While moms have their own unique on-the-job difficulties, I know way too many dads who are perpetually nervous about unwittingly coming across as a pervert or a pedophile, thanks to stupid societal prejudices about the perceived dangers of men interacting with children. And, though I disagree with all of those stereotypes, I will admit – when I linger in the girls’ underwear section at Target, my personal levels of social anxiety go off the charts.

Fortunately, unlike Higley, at the moment, I’m getting off fairly easily when it comes to taking my daughter underwear shopping. She’s only five years old, so I’m (hopefully) years away from flop-sweating and avoiding eye contact while I hold a purse next to the Victoria’s Secret changing rooms in the mall. Right now, we just go to Target or Kohl’s, she sees a six-pack of underwear with her favorite characters on it, I toss it in the cart, and we’re good to go. Character underwear makes undergarment shopping super-easy and predictable for the parents of young children.

Or so I thought.

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How Jim Higley Survives Underwear Shopping With His Daughter
5 years ago

How Jim Higley Survives Underwear Shopping With His Daughter

By  •  News

Jim Higley doesn’t know what he’s supposed to do while underwear shopping with his daughter – or does he?

If you’ve never talked to Jim Higley (aka The Bobblehead …
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